This week marked the close of another successful crowdfunding campaign. Though this one wasn't like our inaugural Indiegogo effort. Instead, we focused on compelling a new audience to donate by entertaining them. "Beautify a Beast" was about the story of Fieldhouse team member and fashion model, Spencer Adams.
As front for raising money to pay for Spencer to be waxed of all excess body hair, the idea spawned from a promise that our president, Josh Klein, would pay for Spencer's hair removal personally should the campaign raise $500.
The campaign garnered national television exposure on the syndicated show RightThisMinute. During the monthlong campaign, our video was viewed nearly four thousand times on YouTube and Facebook.